Kelly Wakefield

We teamed up with our friends at UK kids clothing brand The Bonnie Mob to bring three new playful styles to our Soft Sole range. Our newest collection upholds the brands' shared values of craftsmanship, quality and excellent design. Read on to view our exclusive interview with Tracey Samuel, Founder of The Bonnie Mob to hear about the inspiration behind the collaboration, and why she was so keen to work with Bobux.

Most baby shoes out there are cheaply designed and constructed without your little one’s foot health in mind. Read on to learn about how science meets style for your baby or toddler’s feet!

When it comes to kids’ footwear, it’s important to consider foot health! Every one of our sandals is designed by podiatrists who specialize in children's feet and how they develop. Check these out!

While some “problems” are really just learning adventures, it's those first problem solving situations that lay the groundwork for how they will manage obstacles throughout their life!

A baby's foot is quite unique in how it is shaped and foot development happens fast! For this reason you will need to be very diligent in choosing their shoes. Read more!

Mummy and Me dates are a great way to spend quality time with your child. While time together at home is important, it's also essential to get out of the house and away from your typical routine. Mummy and me dates allow you to teach your child new things they may not learn through play at home. So pack a bag for the day and head out on a new and exciting adventure!

Style means something different to everyone, so we asked real mums what it means to them and their families. Whether you dress to fit in, stand out, to express yourself or simply for comfort, one thing’s for sure: Fun is always in fashion!

The award-winning Hi Dimension is our most advanced trainer yet.

They may be itty bitty feet, but deciding to buy your baby their first pair of shoes is undoubtedly a big step - so what time's the right time?